As cutting-edge writers, we need to be savvy about promotion techniques. One such technique that is not often discussed is the logo.
What is a logo? A logo is a symbol an organization uses to identify and promote its products. By extension, a logo is a symbol a writer can use to promote her products; namely, her books.
I’ve included in this blog post an example of a logo I use to promote my book, YOU WERE MADE FOR GREATNESS! My book was entered into a contest sponsored by The Christian Authors Show and won a place in the Top 50 Great Writers You Should Be Reading contest. This contest was judged by listeners and readers of The Christian Authors Show.
If you do not have a logo to promote your books, consider designing one. You can then use your logo on your website, your blog, or on numerous other marketing venues.
Do you already use a logo to promote your books? If so, please direct us to the place where we can see it and support your marketing efforts.