Wednesday, Mar 06, 2013

Wednesday Wisdom (Business): Taking the Guilt out of Promoting Your Book

trophyWe Christian writers often struggle with promoting our books because of two key Scripture verses:  

1) Proverbs 27:22 – “Let another praise you, and not your own mouth; someone else, and not your own lips.”

2) Psalm 75:6-7 – “No one from the east or the west or from the desert can exalt a man. But it is God who judges: He brings one down, he exalts another.”

So, is it right to promote our books?  In my opinion, it all depends on heart motivation.  We must ask ourselves the question, “Why am I promoting my books?”  If we are promoting them for our own glory, then it is wrong to promote our books.  If we are promoting them for God’s glory, then it is right to promote our books.

Do you see the difference?  The former is SELF-promotion; the latter is GOD-promotion.

Only you and God know your true heart motive. If your heart motive has been wrong, repent and ask God to align your heart motive with His will. Heart motivation requires continual monitoring, for “the heart is deceitful above all things” (Jeremiah 17:9).  

When we keep in mind that we are nothing without God and that it is only by His grace and His mercy that we can write anything at all, then we will remember to bow before His Lordship and give Him the glory for all that we are and all that we do.

What are your thoughts on promoting your books?  


Photo Source: Microsoft Clipart 


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

2 thoughts on “Wednesday Wisdom (Business): Taking the Guilt out of Promoting Your Book

  1. This is an excellent reminder about my motives. When I am fully conscious that this was God’s project, His message, I have less trouble promoting His book. When I start to take ownership of it, I become less confident.

    • Thanks for your valuable insights, Sandy. I really liked what you pointed out about the difference between knowing when a project is God’s project and when it is our own.